Sentaiment

About Sentaiment

Sentaiment is a cutting-edge AI brand perception platform designed specifically for marketing, communications, and PR agencies. It empowers teams to understand how their brands are represented across leading AI models like ChatGPT, Claude, and Gemini. In an era where 89% of B2B buyers rely on AI for vendor research, Sentaiment provides the visibility needed to uncover risks and identify opportunities. By delivering a real-time analysis of brand narratives, Sentaiment enables agencies to shape AI-driven stories proactively. Instead of navigating the complexities of AI perceptions blindly, Sentaiment equips agencies with clarity and control, allowing them to align their brand messaging with the realities presented by AI models. This platform streamlines the perception audit process, making it accessible and actionable for brands looking to optimize their AI presence.

Features of Sentaiment

Perception Audit

Sentaiment runs an automated perception audit that queries multiple AI models simultaneously. It generates over 50 brand scenarios, providing quick insights into how your brand is perceived across different platforms within just five minutes.

Echo Score

The Echo Score is a unified metric that reflects how clearly and consistently AI models describe your brand. This score helps track clarity and consistency, highlights gaps, and identifies which topics influence perceptions over time.

Suggested Actions

Sentaiment offers model-specific recommendations to correct misrepresentations and strengthen brand positioning. These actions are prioritized based on their potential impact and ease of implementation, ensuring effective brand storytelling.

Executive Reports

Sentaiment simplifies reporting with executive summaries that showcase Echo Score trends, top issues, and planned fixes. These reports can be easily exported to PDF for presentations, making it straightforward to communicate insights with stakeholders.

Use Cases of Sentaiment

Brand Monitoring

Sentaiment is ideal for agencies looking to monitor their brand's representation across multiple AI platforms. It provides actionable insights to correct any inaccuracies quickly and effectively.

Competitor Analysis

Marketing teams can use Sentaiment to understand how competitors are perceived by AI models. This information allows for strategic adjustments in messaging to enhance competitive positioning.

Risk Management

Brands can identify risks associated with AI misrepresentation through Sentaiment's comprehensive analysis. By addressing these issues proactively, agencies can protect their reputation and maintain customer trust.

Marketing Strategy Development

Sentaiment aids in crafting data-driven marketing strategies by providing insights into brand perception. Agencies can align their campaigns with the narratives shaped by AI, ensuring more effective communication.

Frequently Asked Questions

How does Sentaiment gather data on brand perception?

Sentaiment utilizes automated queries across multiple AI models to collect data on brand perception. This process generates a comprehensive analysis in just five minutes.

What is the Echo Score and why is it important?

The Echo Score is a single score that reflects how accurately and consistently AI models describe your brand. It is crucial for tracking perception over time and identifying areas for improvement.

Can Sentaiment help with mitigating negative AI perceptions?

Yes, Sentaiment provides model-specific suggested actions to correct misrepresentations and reinforce positive brand attributes, effectively managing negative perceptions.

Is there a trial period available for Sentaiment?

Sentaiment offers a 14-day free trial with full access to the platform, allowing users to experience its features and benefits before committing to a plan.