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What a Story

What a Story creates impactful explainer and demo videos that drive SaaS sales and boost revenue growth.

AI tool Details

Published July 31, 2025
What a Story application interface and features

About What a Story

What a Story is a dedicated video production agency specializing in impactful, results-driven videos for software and technology firms, particularly in the Software as a Service (SaaS) sector. Serving as an end-to-end video partner, they excel in transforming intricate products into clear, engaging, and conversion-oriented visual narratives. Their primary mission is to help businesses rise above market clutter, swiftly convey their unique value propositions, and achieve measurable growth through exceptional video content. With over 1,200 videos produced for more than 650 SaaS clients, What a Story boasts a proven track record of driving significant outcomes, including increased Monthly Recurring Revenue (MRR), improved conversion rates, and successful funding rounds. Tailored for founders, product owners, and marketing leaders, their comprehensive services encompass everything from strategy and scripting to design, animation, and sound, ensuring that the final product not only captivates audiences but also meets specific business objectives.

Features

Comprehensive Video Production

What a Story offers an end-to-end video production service that handles every aspect of video creation, from initial strategy to final edits. This ensures a seamless experience for clients and a high-quality product tailored to their needs.

Tailored Strategy Development

They provide a personalized approach, where clients explain their products, and the team crafts a customized video strategy aimed at maximizing impact and achieving specific goals. This unique service helps businesses communicate their messages effectively.

Unlimited Revisions and Support

To guarantee client satisfaction, What a Story offers unlimited revisions during the video production process. This allows clients to provide feedback and ensure the final product aligns perfectly with their vision and expectations.

Diverse Video Types

The agency specializes in various video formats, including explainer videos, product demos, event videos, and social media ads. This versatility allows clients to choose the type of content that best fits their marketing strategy and audience engagement needs.

Use Cases

Explaining Complex Products

SaaS companies often have intricate offerings. What a Story excels in creating explainer videos that simplify these concepts, making them accessible to a broader audience and enhancing customer understanding.

Boosting Conversion Rates

A well-crafted product demo can significantly increase conversion rates. What a Story helps businesses showcase their products in a compelling manner, ultimately driving more sales and higher MRR.

Highlighting Events

For companies participating in global events, What a Story creates engaging event videos that capture the essence of the experience, showcasing products and brand presence effectively to a wider audience.

Educating Customers

What a Story produces educational and course videos that empower clients to share valuable knowledge and insights with their customers, enhancing brand authority and customer loyalty.

Frequently Asked Questions

How much does it cost to create a video?

Pricing for video projects at What a Story typically ranges from $2,500 to $25,000. The cost varies based on factors like complexity, length, and deadlines. Clients can schedule a consultation for a detailed breakdown of costs.

What’s your process like?

The video production process consists of a systematic 9-step approach designed to ensure quality and efficiency. This structured method helps manage expectations and delivers a polished final product.

Can you handle complicated products?

Yes, What a Story specializes in making complex products easily understandable through tailored video content. They excel at breaking down intricate information into engaging visuals that resonate with audiences.

What types of videos do you produce?

What a Story creates a wide range of video types, including explainer videos, product demos, event highlights, educational content, and social media ads, allowing clients to choose the format that best suits their needs.

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