Startup Listing

Discover, compare, and launch the best new startups and SaaS tools in one place.

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Published on:

October 1, 2025

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Pricing:

Startup Listing application interface and features

About Startup Listing

Startup Listing is a premier discovery and launch platform for the modern digital builder. It serves as a curated marketplace and community hub where indie hackers, founders, and small teams can showcase their SaaS tools, micro-SaaS solutions, and innovative side projects to a targeted audience of early adopters, investors, and fellow creators. The platform is designed to solve the critical challenge of visibility for new products, offering a level playing field for discovery beyond traditional app stores. For users, it's a trusted resource to find cutting-edge, often early-stage software across categories like AI, productivity, developer tools, and marketing. Its core value proposition is dual-sided: it empowers builders to gain traction, feedback, and backlinks, while it empowers users to discover and support the next generation of tools before they become mainstream. With features like a leaderboard, exclusive deals, and a robust categorization system, Startup Listing is more than a directory; it's an ecosystem for growth and innovation.

Features of Startup Listing

Curated Product Discovery

Browse a handpicked collection of startups and tools, filtered by category and popularity. The platform ensures quality over quantity, saving users time by surfacing innovative and functional products built by real makers and teams, rather than overwhelming them with an unvetted list.

Exclusive Deals & Lifetime Offers

Access special discounts and lifetime deals directly from founders. This section provides unique value for early adopters and budget-conscious users, allowing them to secure premium tools at a fraction of the cost while providing crucial early revenue to the builders.

Builder Leaderboard & Community

Gamify your launch with a public leaderboard that ranks products based on community engagement and upvotes. This feature fosters healthy competition, provides social proof for top tools, and helps builders measure their impact within a supportive community of peers.

Powerful Search & Filtering

Quickly find exactly what you need with a command palette (⌘K) search and detailed category filters. Users can efficiently navigate through hundreds of listings by product name, category, or tag, making the discovery process intuitive and highly targeted.

Use Cases of Startup Listing

Indie Hackers Launching a New Product

An indie developer has built a new micro-SaaS tool. They use Startup Listing to submit their product, gain initial users, collect valuable feedback, and earn crucial backlinks to improve their site's SEO, all from a single, relevant platform.

Early Adopters Seeking Cutting-Edge Tools

A product manager or entrepreneur wants to stay ahead of trends. They regularly browse Startup Listing to discover and test new, niche software solutions in AI or productivity that are not yet available on mainstream marketplaces.

Finding Lifetime Deals for Software Stack

A startup founder on a tight budget needs to build their tech stack cost-effectively. They explore the "Top Deals" section to find and purchase lifetime access to essential SaaS tools, securing long-term savings.

Investors and Scouts Sourcing Opportunities

Angel investors and talent scouts use the platform to identify promising early-stage projects and talented indie teams. The curated nature and community validation (via upvotes) help them filter for high-potential investment or acquisition targets.

Frequently Asked Questions

How do I submit my startup to the listing?

Navigate to the "Submit your startup" link in the website footer. You will be guided through a process to provide your product's details, including name, description, category, and link. All submissions are reviewed to maintain the quality of the curated directory.

Is there a cost to list my product on Startup Listing?

Based on the provided content, there is a pricing section for featuring products (e.g., "Get your product featured site-wide for $49"). This suggests a free listing option may exist for basic inclusion, with paid plans for enhanced visibility and promotional features like dedicated deals.

What are the benefits of the Leaderboard?

The Leaderboard provides social proof and increased visibility. Products that receive more community upvotes rank higher, leading to more organic traffic and credibility. It motivates builders to engage with the community and serves as a trust signal for users discovering new tools.

How can I find tools in a specific category?

Use the main navigation to browse "Top Categories" such as SaaS & Tools, AI & Machine Learning, or Productivity. You can also use the global search bar (⌘K) and filter results by category tags to narrow down your discovery to exactly the type of software you need.

Pricing of Startup Listing

The platform offers promotional options for builders to increase their product's visibility. For example, there is an option to "Get your product featured site-wide" for a one-time fee of $49.00. It also facilitates "Lifetime Deal" listings for products, where builders can offer special pricing (e.g., $19.00 lifetime access). Specific subscription plans for builders or detailed pricing tiers for users are not explicitly detailed in the provided content.

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