Avina

About Avina

Avina is an AI-powered Go-To-Market (GTM) platform engineered for modern revenue teams to identify and act on high-intent prospects. It solves the critical challenge of information overload and signal noise by unifying real-time buying signals from across a company's tech stack. Avina continuously monitors and analyzes data from web intent, CRM activity, email and call interactions, ad engagement, job changes, and company news. Its core differentiator is the use of advanced LLMs (Large Language Models) to read the full context behind every interaction, interpreting what a prospect did and what it truly meant. This allows Avina to score and prioritize accounts with human-like understanding, delivering a live, ranked list of warm, in-market opportunities. Built for seamless integration, it plugs into essential tools like Salesforce, HubSpot, LinkedIn, Salesloft, and Outreach. Avina automatically turns identified intent into immediate action by pushing hot accounts to sales reps, building targeted ad audiences, and triggering personalized sales sequences. For sales, marketing, and revops teams, Avina provides the decisive edge to spot buyers early, act fast, and win more deals by ensuring outreach is always relevant and timely.

Features of Avina

AI-Powered Signal Scoring

Avina uses sophisticated LLMs to analyze the full context of every prospect interaction, going beyond simple keyword matching. It reads and interprets signals—like the specific content a prospect engaged with or the nuance in company news—to assign an accurate, human-like intent score. This filters out irrelevant noise and surfaces only the accounts that match your Ideal Customer Profile (ICP) and are demonstrating genuine buying signals.

Unified Intent Monitoring

The platform aggregates buying signals from a comprehensive range of sources into a single dashboard. It monitors first-party data (CRM, email, calls), third-party intent data, and public web data (job changes, company news, ad engagement). This 360-degree view ensures no signal is missed, providing a complete picture of which accounts are actively in-market for your solutions.

Automated Workflow Orchestration

Upon identifying a high-intent account, Avina triggers immediate actions without manual intervention. It can automatically create and enrich leads in your CRM, add contacts to targeted sales sequences in tools like Outreach or Salesloft, and build lookalike audiences for ad platforms. This automation ensures timely engagement and keeps the pipeline moving efficiently.

Seamless Integration & Delivery

Designed for existing workflows, Avina integrates directly with core sales and marketing tools like Salesforce, HubSpot, Apollo, and Slack. Insights and prioritized accounts are delivered where teams already work—either pushed directly into the CRM, sent via Slack alerts to reps, or displayed in Avina's own Signals Inbox—ensuring easy adoption and immediate actionability.

Use Cases of Avina

Accelerating Sales Team Productivity

Sales development reps (SDRs) and account executives (AEs) use Avina to cut through the noise and focus on ready-to-buy accounts. Instead of spending hours on research and cold outreach, they receive a live, ranked list of warm leads with enriched context. This allows them to personalize their outreach effectively, leading to higher connection rates, more qualified meetings, and increased pipeline velocity.

Powering Warm, Intent-Driven Outbound

Marketing and sales teams shift from generic cold outreach to targeted, warm outbound campaigns. Avina identifies accounts showing active research and intent signals related to their product category. Teams can then automatically enroll these high-propensity accounts into tailored email sequences or target them with specific ad campaigns, significantly improving conversion rates and ROI on outreach efforts.

Enhancing Account-Based Marketing (ABM)

ABM teams leverage Avina to monitor key target accounts for real-time buying signals. When a target account shows intent through job changes, news, or content engagement, Avina alerts the team and can automatically trigger a coordinated cross-channel play—such as sending a personalized email from a rep while simultaneously serving a targeted ad to the buying committee.

Improving Revenue Operations & Intelligence

Revenue operations managers use Avina to create a unified source of truth for buying signals across the entire GTM stack. The platform's AI scoring provides data-driven prioritization for the entire team, ensuring resources are allocated to the hottest opportunities. This intelligence helps in forecasting, process optimization, and proving the impact of intent data on revenue.

Frequently Asked Questions

What data sources does Avina integrate with?

Avina connects to a wide array of essential sales, marketing, and data tools. This includes CRM platforms like Salesforce and HubSpot, sales engagement tools like Outreach, Salesloft, and Apollo, advertising platforms, and communication channels like Slack. It also ingests third-party intent data and monitors public web sources for company news and job changes.

How does Avina's AI scoring differ from traditional scoring?

Traditional scoring often relies on basic, rule-based points for actions like website visits. Avina's AI uses Large Language Models to understand the context and meaning behind an interaction. For example, it can discern if a prospect is reading a pricing page versus a blog post, or interpret the significance of a new executive hire, resulting in a far more accurate and nuanced prioritization.

Can Avina automate actions in my existing tools?

Yes, automation is a core capability. Once Avina identifies a high-intent account, it can automatically perform actions such as creating or updating a lead record in your CRM, adding contacts to a specific sales sequence, building a dynamic audience in your ad platform, or sending a real-time alert to a Slack channel for immediate rep follow-up.

Is Avina suitable for small sales teams?

Absolutely. Avina is designed to give teams of any size a competitive edge by automating signal collection and prioritization. It eliminates manual research and guesswork, allowing small teams to operate with the efficiency and intelligence of a larger organization. The platform helps them focus limited resources on the prospects most likely to convert, maximizing productivity and pipeline generation.

Pricing of Avina

Avina offers a "Try it free" option, allowing potential customers to experience the platform before committing. For detailed pricing plans, tiers, and specific costs, you need to "Book a demo" with their sales team. This suggests a customized or tiered pricing model based on the specific needs and scale of the organization, which is common for enterprise-grade sales intelligence platforms.